Speeding. There's no future in it.

The Motor Accidents Compensation Commission has launched its latest safety campaign; declaring ‘Speeding. There’s no future in it’.

One in five deaths and serious injuries in the NT involves speeding. The campaign targets male drivers who account for 75 per cent of those killed or seriously injured on NT roads, particularly male drivers aged between 16 and 25 years.

The aim of the campaign is to appeal to young male’s common sense, presenting them with the choice of speeding or the joys of future life moments yet to be experienced.

The campaign will feature across billboards, radio, television, digital and social media platforms.

This 'Speeding. There's no future in it' campaign is one of the actions in the Towards Zero Road Safety Action Plan.